Books
Ideas that
build stability
and change
Two books by Gary Tomchuk — one on building companies that endure, one on becoming a catalyst for lasting social change.
The Stable Business
Your product may be sustainable, but is the company?
Creating Sustainable Success for People, Planet, and Profit
Businesses fail every day — not because entrepreneurs lack passion or intelligence, but because they build companies on unstable foundations. Some focus entirely on developing a great product but neglect marketing. Others excel at sales while delivering poor customer experiences. Still others have talented teams but lack a compelling product or a sustainable business model.
The Stable Business introduces a simple yet transformative framework inspired by one of the oldest principles of structural engineering: the three-legged stool. Every enduring business rests upon three equally important pillars — Product, Marketing, and Company.
When one leg is weak, the business becomes unstable. When all three work together, the organization becomes resilient enough to create lasting value for customers, employees, investors, communities, and the environment.
Unlike traditional business books that focus on a single discipline, The Stable Business integrates product innovation, brand development, organizational leadership, and sustainability into one practical operating system. The result is a blueprint for building organizations that not only survive but thrive in an increasingly complex world.
Forthcoming
From Activist to Catalyst
Using spiritual principles to create lasting social change
“You must be the change you wish to see in the world.”— Mahatma Gandhi
Change is inevitable. Many people today are interested in changing their life and the world around them for peace, prosperity and sustainability. It's how we change, what prompts it, and what we learn from it that is most important.
Gandhi said “You must be the change you want to see in the world”, yet many activists employ old methods of bringing about these changes — monologues, fear tactics, economic hardship. This has created a big charge around activists, sometimes overpowering the good they are looking to create. The result is often both sides feel like they have lost rather than creating a win-win situation.
From Activist to Catalyst discusses engaging in dialogue with organizations as a stakeholder. This dialogue can pave the way for a transition from a dominator model to a partnership model. It is a guide for people who want to change the world without losing themselves in the struggle, exploring how timeless spiritual principles can transform activism, leadership, social justice, environmental action, and systemic change.
Traditional activism mobilizes people against something — and that approach has changed history. But it can also create exhaustion, polarization, anger, division, and an endless cycle of resistance. Catalytic change begins somewhere different. It asks: what world are we trying to create — and who must we become to help create it?
The book introduces a framework for moving from opposition to creation, separation to interconnectedness, fear to possibility, and reaction to intentional action — a set of spiritual laws and principles applied not as abstract beliefs, but as practical tools for creating change.
